In contrast to most European international locations, native gamers generate probably the most on-line income within the Netherlands. The highest 3 in on-line spending for 2023 is led by on-line division retailer bol. Grocery store chain Albert Heijn, a sister firm of bol, takes second place, and electronics retailer Coolblue is in third. Amazon rises within the new rating and claims fourth place.
On-line retailers within the Netherlands are ranked yearly within the Twinkle100, a publication by ecommerce commerce journal Twinkle. The record has been led for years by bol, which in 2023 achieved 4.3 billion euros in on-line income within the Netherlands, the place ecommerce is extra established than wherever else. At a big distance follows its sister model Albert Heijn. Coolblue, which primarily grows in Germany, occupies the final spot on the rostrum.
Amazon grows within the Netherlands
Whereas Amazon dominates the ecommerce markets within the UK, Germany, France, Italy, and Spain, it should accept fourth place in the Netherlands. Nevertheless, that is one place larger than in final yr’s Twinkle100, when Amazon was listed with an (estimated) turnover of 900 million euros. The brand new rating, with 1.2 billion euros in gross sales, means that Amazon grew by a 3rd in income final yr. Because of this, Amazon, which has been critically concentrating on the Dutch market since 2020, has handed Zalando within the rating.
Amazon has overtaken Zalando.
Amazon’s nominal development within the Netherlands, of round 300 million euros, is akin to that of market chief bol over the previous yr.
High 10 on-line shops within the Netherlands
Alongside Amazon, Picnic is the one different climber within the prime 10 of the Twinkle100, with Dutch revenues of 800 million euros in 2023. For additional development, the net grocery store is increasing into France and Germany. Grocery store chain Jumbo and on-line division retailer Wehkamp every drop one place on the record. Belsimpel is a brand new entrant within the prime 10, which is rounded out by Apple.
The prime 10 on-line shops within the Netherlands now appears as follows:
1 bol 4.30 billion euros
2 Albert Heijn 1.80 billion euros
3 Coolblue 1.55 billion euros
4 Amazon 1.20 billion euros
5 Zalando 1.00 billion euros
6 Picnic 800 million euros
7 Jumbo 655 million euros
8 Wehkamp 552 million euros
9 Belsimpel 432 million euros
10 Apple 430 million euros
Apple does prime the sustainability rating, revealed as a sublist inside the Twinkle100, which anticipates European laws. This rating evaluated the round and sustainable measures firms have visibly applied for customers.
On-line spending in The Netherlands
The 300 firms within the
The Dutch prime 300 grew 4% in income.
In neighboring Germany, the thousand largest on-line sellers noticed a slight decline in income in 2023, though a new section of on-line development seems to be rising there.
