Axis, a world programmatic platform, is happy to announce a strategic partnership with Gravite, a number one drive in in-app advert monetization. The purpose of collaboration is to ship superior efficiency and elevated advert income for publishers whereas guaranteeing that advertisers attain their goal audiences with precision.
Gravite, identified for its progressive SDK expertise and expansive direct in-app stock, affords seamless entry to premium sources. This aligns completely with Axis’s mission of delivering high-quality, focused advert placements. Via this partnership, Axis will leverage its robust demand-side platform to raised monetize Gravite’s stock, offering advertisers with a extremely engaged viewers and delivering impactful outcomes.
With this collaboration, Gravite joins the rising checklist of companions straight buying and selling with Axis, getting access to premium stock sources, unique partnerships, and customized integration choices. Whereas Gravite connects on to Axis programmatic platform, advertisers utilizing Axis’s connector will nonetheless have entry to Gravite’s stock.
Commercial
“We’re thrilled to associate with Gravite, an organization famend for its progressive expertise and high-quality stock. Gravite’s direct SDK and connection to first-party sources are precisely what our demand wants. By working with Gravite and offering a one-hop resolution between us and the supply, we’re in a position to drive higher promoting efficiency and outcomes.”
Ann Tarasewicz, CEO, Axis
“Partnering with Axis permits us to scale our stock monetization efforts. Our expertise has at all times targeted on providing one of the best monetization alternatives to our publishers, and Axis’s demand capabilities resonate with our mission. Collectively, we’re assured this may open new alternatives for each publishers and advertisers.”
Gonzalo Penas, Demand Partnerships, Gravite
About Axis
Axis is a multi-product AdTech firm specializing in programmatic promoting. Its flagship product, the Axis technological middleware platform, streamlines the method of connecting suppliers and advertisers. By mechanically figuring out the best-suited promoting companions, Axis simplifies partnership acquisition and buying and selling, permitting shoppers to optimize their marketing campaign efficiency. The corporate additionally affords its personal SSP and Prebid Wrapper, Pubcircle.
About Gravite
Gravite is an independently owned and operated international cellular advert tech firm devoted to optimizing income for app publishers. The corporate affords a completely managed service for premium publishers. Gravite’s distinctive resolution combines each main programmatic advert market in a single SDK. State-of-the-art in-app header bidding and machine learning-based optimizations guarantee the best promoting revenues for app publishers.
