eBay launches High-Service label for German sellers

eBay has launched a brand new label in Germany, permitting business sellers to face out on the platform. The eBay High-Service designation gives consumers with insights into sure features of the service, resembling well timed delivery. This label might be in comparison with Amazon’s Prime.

A key distinction between Amazon Prime and eBay’s new High-Service label: the latter emblem seems robotically. Sellers don’t want to enroll to be eligible and do not need to pay any (extra) charges.

Finish of eBay Assure and eBay Plus

With the arrival of the brand new label, two different logos for sellers in Germany are being discontinued: the eBay Assure and eBay Plus logos. “The benefit for you: because of wonderful service, now you can differentiate your self from the competitors extra simply – with out registration and with out additional prices”, states eBay. Observe: the paid eBay Plus loyalty program for consumers, launched 9 years in the past, will live on.

‘A relaxed buying expertise’

“Do you need to stand out from the competitors with wonderful supply and repair requirements?” eBay asks sellers in Germany , the place the corporate has an estimated gross merchandise worth of 8.9 billion euros. “Then you will have the prospect to obtain the eBay High-Service emblem. It indicators to consumers that they’ll look ahead to a relaxed buying expertise and seems in numerous locations on eBay.”

The brand seems in numerous locations on eBay’s web site.

The eBay High-Service emblem seems in eBay.de search outcomes, on particular person merchandise pages, within the buying cart, and at checkout. In response to eBay, this will increase retailers’ visibility and gross sales alternatives, as the emblem enhances model belief.

Standards

To obtain the High-Service label, enterprise sellers should have ‘prime rankings’ and an above-average service standing on eBay. They need to additionally meet supply guarantees and supply monitoring data for objects priced at 10 euros or extra. Their merchandise should have a fixed-price possibility, be in inventory in Germany, and supply free delivery throughout the nation for the listed value.

Sellers should supply free delivery inside Germany.

After concentrating on non-public sellers, eBay Germany introduced a variety of enhancements for business sellers final summer season. These enhancements included upgrades in advertising and logistics. With the High-Service label, the American firm, a well-established identify in German ecommerce, is taking a brand new step in a market the place fellow American Amazon reigns supreme.