London-based worldwide marcoms firm MSQ has made its greatest transfer into the US to date with the acquisition of artistic company SPCSHP (previously Massive Spaceship.) The transfer doubles MSQ’s footprint within the US bringing annual income to roughly $100m. MSQ is backed by personal fairness teams One Fairness Companions and LDC.
Founder and chairman Michael Lebowitz and CEO Ranae Heuer will proceed to guide SPCSHP as a part of MSQ’s US group, with SPCSHP’s 140 workers becoming a member of MSQ’s 1200 worldwide in 13 world places of work.
MSQ CEO Peter Reid says: “SPCSHP is a shining gentle within the US and its success is of big credit score to Michael, Ranae and the group. They’ve constantly delivered modern artistic work, executing built-in campaigns for his or her long-standing model companions to a large viewers. The company’s growing scopes of labor and up to date wins are a testomony to their worth within the business, and we’re delighted to have them as a part of our group.”
SPCSHP was just lately appointned Dairy Queen’s US artistic company of report and has held AOR purchasers JP Morgan Chase and Starbucks for 5 and 7 years respectively. SPCSHP has additionally labored with Google for greater than 15 years and its different purchasers embody PepsiCo and Early Warning Providers.
Company founder Lebowitz says: “SPCSHP represents most of my skilled life and almost half my life general. I’m massively grateful to the many individuals who helped construct it to what it’s at this time. As we started contemplating who to accomplice with for our subsequent section of progress final yr, MSQ emerged because the clear selection. I imagine Peter and his group have the precise alchemy of ambition and creativity to open up a world of alternative to our purchasers and our crew.”
